Digital Product Designer
Selected Work


About me
About me
About me




Projects
20+
Years
9+
Projects
20+
Years
9+

Oana Mihail
Digital Product Designer | Framer Expert | Mentor

Oana Mihail
Digital Product Designer | Framer Expert | Mentor
I’m a product designer with 9+ years experience crafting consumer-facing native mobile experiences and scaling design systems that make complex flows radically simple for most people.
I lead end-to-end product design, from discovery and research to prototyping, usability testing, accessibility, and implementation quality. I collaborate closely with PMs and Engineers to ship usable, secure, and delightful features for global audiences.
Advanced in Figma and Framer, scalable design systems, and motion.
I build and govern design systems across products and channels, introducing tokens/variables and an accessible component library.
I write concise microcopy, partner with motion to express intent, and I’m familiar with video/animation workflows (e.g., Rive) to bring moments and empty screens to life.
Here are a few of the brands I’ve helped grow
Here are a few of the brands I’ve helped grow

Oana Mihail
Digital Product Designer | Framer Expert | Mentor

Oana Mihail
Digital Product Designer | Framer Expert | Mentor
I’m a product designer with 9+ years experience crafting consumer-facing native mobile experiences and scaling design systems that make complex flows radically simple for most people.
I lead end-to-end product design, from discovery and research to prototyping, usability testing, accessibility, and implementation quality. I collaborate closely with PMs and Engineers to ship usable, secure, and delightful features for global audiences.
Advanced in Figma and Framer, scalable design systems, and motion.
I build and govern design systems across products and channels, introducing tokens/variables and an accessible component library.
I write concise microcopy, partner with motion to express intent, and I’m familiar with video/animation workflows (e.g., Rive) to bring moments and empty screens to life.
Projects
20+
Years
9+






Product Strategy & Advisory
Leading organizations through product development with strategic design and product decisions that align user needs with business objectives, while offering specialized guidance on EU AI and Accessibility Act compliance.
Product Strategy & Advisory
Leading organizations through product development with strategic design and product decisions that align user needs with business objectives, while offering specialized guidance on EU AI and Accessibility Act compliance.
Product Strategy & Advisory
Leading organizations through product development with strategic design and product decisions that align user needs with business objectives, while offering specialized guidance on EU AI and Accessibility Act compliance.
UX/UI Design for AI Products
Designing intuitive interfaces that simplify complex AI technologies, making them usable and inclusive grounded in ethical design and a human-centered approach.
UX/UI Design for AI Products
Designing intuitive interfaces that simplify complex AI technologies, making them usable and inclusive grounded in ethical design and a human-centered approach.
UX/UI Design for AI Products
Designing intuitive interfaces that simplify complex AI technologies, making them usable and inclusive grounded in ethical design and a human-centered approach.
AI-Assisted Design Ops
AI accelerates the boring bits, research clustering, JTBD maps, microcopy options, stakeholder summaries under privacy and bias guardrails. What you get: sharper insights, better names, faster copy, and traceable prompts.
AI-Assisted Design Ops
AI accelerates the boring bits, research clustering, JTBD maps, microcopy options, stakeholder summaries under privacy and bias guardrails. What you get: sharper insights, better names, faster copy, and traceable prompts.
AI-Assisted Design Ops
AI accelerates the boring bits, research clustering, JTBD maps, microcopy options, stakeholder summaries under privacy and bias guardrails. What you get: sharper insights, better names, faster copy, and traceable prompts.
Ux Writting
I craft the words inside your product microcopy that guides, reassures, and converts. From onboarding and forms to error states and AI prompts, I make complex actions feel simple, human, and trustworthy.
Ux Writting
I craft the words inside your product microcopy that guides, reassures, and converts. From onboarding and forms to error states and AI prompts, I make complex actions feel simple, human, and trustworthy.
Ux Writting
I craft the words inside your product microcopy that guides, reassures, and converts. From onboarding and forms to error states and AI prompts, I make complex actions feel simple, human, and trustworthy.
Design Mentorship
Hands-on mentoring that develops talent, strengthens portfolios, and installs repeatable, high-impact design workflows within your org.
Design Mentorship
Hands-on mentoring that develops talent, strengthens portfolios, and installs repeatable, high-impact design workflows within your org.
Design Mentorship
Hands-on mentoring that develops talent, strengthens portfolios, and installs repeatable, high-impact design workflows within your org.
My skills
My Creative Toolkit
My Creative Toolkit
These are the tools I use every day to design, build, and deliver products
These are the tools I use every day to design, build, and deliver products

Essential
Figma
Free Plan • Browser-Based
UI Design & Wireframing
Interface Design
Prototyping
Used to craft clean, responsive layouts and reusable design systems the starting point for every project.

Essential
Figma
Free Plan • Browser-Based
UI Design & Wireframing
Interface Design
Prototyping
Used to craft clean, responsive layouts and reusable design systems the starting point for every project.

Essential
Figma
Free Plan • Browser-Based
UI Design & Wireframing
Interface Design
Prototyping

Used Daily
Framer
Pro Plan • Instant Publishing
Design to Live Website
Responsive
Live Preview
I use Framer to bring designs to life building responsive, interactive websites and publishing them live with zero dev handoff.

Used Daily
Framer
Pro Plan • Instant Publishing
Design to Live Website
Responsive
Live Preview
I use Framer to bring designs to life building responsive, interactive websites and publishing them live with zero dev handoff.

Used Daily
Framer
Pro Plan • Instant Publishing
Design to Live Website
Responsive
Live Preview

Image Work
Photoshop
Creative • Desktop
Visual Image Asset Editor
Image Editing
Optimization
For refining hero images, adjusting visuals, and preparing optimized assets keeping the site fast and visually sharp.

Image Work
Photoshop
Creative • Desktop
Visual Image Asset Editor
Image Editing
Optimization

Image Work
Photoshop
Creative • Desktop
Visual Image Asset Editor
Image Editing
Optimization

Research & Docs
Notion
Free Plan • Workspace
Content Planning & Notes
Documentation
Project Notes
My team hub for specs, decisions, and roadmaps. I build simple databases for sprints, briefs, and content calendars so everyone works from one source of truth.

Research & Docs
Notion
Free Plan • Workspace
Content Planning & Notes
Documentation
Project Notes
My team hub for specs, decisions, and roadmaps. I build simple databases for sprints, briefs, and content calendars so everyone works from one source of truth.

Research & Docs
Notion
Free Plan • Workspace
Content Planning & Notes
Documentation
Project Notes

Research & Docs
Miro
Free Plan • Workspace
Workshops & Systems Mapping
Facilitation
Impact/Effort · User Flows
I run discovery workshops, map journeys and architectures, and co-create plans with stakeholders,sticky-note fast, presentation-ready.

Research & Docs
Miro
Free Plan • Workspace
Workshops & Systems Mapping
Facilitation
Impact/Effort · User Flows
I run discovery workshops, map journeys and architectures, and co-create plans with stakeholders,sticky-note fast, presentation-ready.

Research & Docs
Miro
Free Plan • Workspace
Workshops & Systems Mapping
Facilitation
Impact/Effort · User Flows

Real-time Animation
Rive
Free Plan • Workspace
Interactive Motion & Micro-interactions
Micro-interactions
State Machines
I design lightweight, interactive animations, from icons to onboardingusing state machines and runtime exports for web & mobile. Keeps UI lively without heavy files.

Real-time Animation
Rive
Free Plan • Workspace
Interactive Motion & Micro-interactions
Micro-interactions
State Machines
I design lightweight, interactive animations, from icons to onboardingusing state machines and runtime exports for web & mobile. Keeps UI lively without heavy files.

Real-time Animation
Rive
Free Plan • Workspace
Interactive Motion & Micro-interactions
Micro-interactions
State Machines
Testimonials
Testimonials
Petruta T
Parentool
"Working with Oana was a game-changer for us. She quickly identified a critical issue in our onboarding flow and proposed a spot-on solution that helped us significantly reduce the drop-off between sign-up and account activation. On top of that, she helped us redesign our key payable feature in a way that made it more intuitive and appealing, directly contributing to an increase in revenue. The final UI was not only brand-aligned but also widely praised for its professional and polished look since our team and users immediately noticed the difference. Plus, they understand the startup lingo and the fast pace needed."
Lutfi U.
Planora
"Working with Oana was a great experience. She quickly understood our vision and turned it into a clear, intuitive interface. They combined smart design with real usability, making every detail purposeful. We’d gladly work with them again and highly recommend. More than a designer, Oana was a proactive, communicative, and collaborative partner. Her strategic ideas and user insight added real value and helped improve the product.”
Tariq J.
Startup Founder
"The discovery workshops were eye-opening. Her approach helped us see our app through the eyes of our users, especially the trust issues we hadn’t fully considered. Her ability to guide the team through complex problems and turn insights into priorities made a real difference. We felt aligned and focused after the sessions."
Petruta T
Parentool
"Working with Oana was a game-changer for us. She quickly identified a critical issue in our onboarding flow and proposed a spot-on solution that helped us significantly reduce the drop-off between sign-up and account activation. On top of that, she helped us redesign our key payable feature in a way that made it more intuitive and appealing, directly contributing to an increase in revenue. The final UI was not only brand-aligned but also widely praised for its professional and polished look since our team and users immediately noticed the difference. Plus, they understand the startup lingo and the fast pace needed."
Lutfi U.
Planora
"Working with Oana was a great experience. She quickly understood our vision and turned it into a clear, intuitive interface. They combined smart design with real usability, making every detail purposeful. We’d gladly work with them again and highly recommend. More than a designer, Oana was a proactive, communicative, and collaborative partner. Her strategic ideas and user insight added real value and helped improve the product.”
Tariq J.
Startup Founder
"The discovery workshops were eye-opening. Her approach helped us see our app through the eyes of our users, especially the trust issues we hadn’t fully considered. Her ability to guide the team through complex problems and turn insights into priorities made a real difference. We felt aligned and focused after the sessions."
Petruta T
Parentool
"Working with Oana was a game-changer for us. She quickly identified a critical issue in our onboarding flow and proposed a spot-on solution that helped us significantly reduce the drop-off between sign-up and account activation. On top of that, she helped us redesign our key payable feature in a way that made it more intuitive and appealing, directly contributing to an increase in revenue. The final UI was not only brand-aligned but also widely praised for its professional and polished look since our team and users immediately noticed the difference. Plus, they understand the startup lingo and the fast pace needed."
Lutfi U.
Planora
"Working with Oana was a great experience. She quickly understood our vision and turned it into a clear, intuitive interface. They combined smart design with real usability, making every detail purposeful. We’d gladly work with them again and highly recommend. More than a designer, Oana was a proactive, communicative, and collaborative partner. Her strategic ideas and user insight added real value and helped improve the product.”
Tariq J.
Startup Founder
"The discovery workshops were eye-opening. Her approach helped us see our app through the eyes of our users, especially the trust issues we hadn’t fully considered. Her ability to guide the team through complex problems and turn insights into priorities made a real difference. We felt aligned and focused after the sessions."
Petruta T
Parentool
"Working with Oana was a game-changer for us. She quickly identified a critical issue in our onboarding flow and proposed a spot-on solution that helped us significantly reduce the drop-off between sign-up and account activation. On top of that, she helped us redesign our key payable feature in a way that made it more intuitive and appealing, directly contributing to an increase in revenue. The final UI was not only brand-aligned but also widely praised for its professional and polished look since our team and users immediately noticed the difference. Plus, they understand the startup lingo and the fast pace needed."
Lutfi U.
Planora
"Working with Oana was a great experience. She quickly understood our vision and turned it into a clear, intuitive interface. They combined smart design with real usability, making every detail purposeful. We’d gladly work with them again and highly recommend. More than a designer, Oana was a proactive, communicative, and collaborative partner. Her strategic ideas and user insight added real value and helped improve the product.”
Tariq J.
Startup Founder
"The discovery workshops were eye-opening. Her approach helped us see our app through the eyes of our users, especially the trust issues we hadn’t fully considered. Her ability to guide the team through complex problems and turn insights into priorities made a real difference. We felt aligned and focused after the sessions."
Petruta T
Parentool
"Working with Oana was a game-changer for us. She quickly identified a critical issue in our onboarding flow and proposed a spot-on solution that helped us significantly reduce the drop-off between sign-up and account activation. On top of that, she helped us redesign our key payable feature in a way that made it more intuitive and appealing, directly contributing to an increase in revenue. The final UI was not only brand-aligned but also widely praised for its professional and polished look since our team and users immediately noticed the difference. Plus, they understand the startup lingo and the fast pace needed."
Lutfi U.
Planora
"Working with Oana was a great experience. She quickly understood our vision and turned it into a clear, intuitive interface. They combined smart design with real usability, making every detail purposeful. We’d gladly work with them again and highly recommend. More than a designer, Oana was a proactive, communicative, and collaborative partner. Her strategic ideas and user insight added real value and helped improve the product.”
Tariq J.
Startup Founder
"The discovery workshops were eye-opening. Her approach helped us see our app through the eyes of our users, especially the trust issues we hadn’t fully considered. Her ability to guide the team through complex problems and turn insights into priorities made a real difference. We felt aligned and focused after the sessions."
Petruta T
Parentool
"Working with Oana was a game-changer for us. She quickly identified a critical issue in our onboarding flow and proposed a spot-on solution that helped us significantly reduce the drop-off between sign-up and account activation. On top of that, she helped us redesign our key payable feature in a way that made it more intuitive and appealing, directly contributing to an increase in revenue. The final UI was not only brand-aligned but also widely praised for its professional and polished look since our team and users immediately noticed the difference. Plus, they understand the startup lingo and the fast pace needed."
Lutfi U.
Planora
"Working with Oana was a great experience. She quickly understood our vision and turned it into a clear, intuitive interface. They combined smart design with real usability, making every detail purposeful. We’d gladly work with them again and highly recommend. More than a designer, Oana was a proactive, communicative, and collaborative partner. Her strategic ideas and user insight added real value and helped improve the product.”
Tariq J.
Startup Founder
"The discovery workshops were eye-opening. Her approach helped us see our app through the eyes of our users, especially the trust issues we hadn’t fully considered. Her ability to guide the team through complex problems and turn insights into priorities made a real difference. We felt aligned and focused after the sessions."














